I absolutely love being a blogger, and one area that I have nailed is affiliate marketing. Every month affiliate marketing brings in thousands of pounds into my business, and I want to share that knowledge with you.
What is affiliate marketing?
Affiliate marketing is a really simple idea – you find a product or service that you like and rate highly and you earn a commission when a sale is achieved as a result of your promotion of that product or service. The company are happy to pay you a percentage of the sale to thank you for introducing a new customer to them.
It is really important that you promote products that you have used yourself and that you like. Your readers are coming to your blog to read about you and your experiences and they trust your endorsement. Your readers have built a rapport with you and they will be able to tell if you don't genuinely like, use or trust a product or service. Here is one of the examples of sites that are participating in the affiliate program – cookspot.org.
Why should UK bloggers care about affiliate marketing?
There are so many fantastic benefits to affiliate marketing, and I want to focus on three.
The biggest for me is the passive income that I can earn from affiliate marketing. By this I mean income that I don't have to actively work to achieve. With over 700 blog posts, I have lots of posts that receive daily traffic and generate a sale. I wrote those blog posts once, and bar popping back to update the information every year or so, I don't have to do much else. That income keeps trickling in whilst I'm sleeping, out shopping, on holiday or even if I am working!
Another fantastic benefit is that you don't have to rely on selling one product that you have created yourself, or that you have bought in to resell. You don't have to lay out any money by purchasing stock, you don't have to parcel any items or deal with returns. All you need to do is place relevant affiliate links into your blog posts and then continue promoting the blog posts like you normally do! There's no extra work involved apart from getting the link!
The third advantage of affiliate marketing is that the earnings are uncapped – you aren't tied down to promoting just one product, service or company. You can sign up to as many affiliate programs as you want and promote products wherever they fit well into your blog. There are so many examples of how this can work, from a parenting blogger promoting a book their child is loving to a thrifty blogger promoting a sale. There are also plenty of ways to promote affiliate links – they can be shared on social media platforms such as Twitter and Facebook to reach more potential customers and increase sales.
- How bloggers make their money (and how you can too)
- How to get started with affiliate marketing
- How to reach your first payout on AWIN
How much money can you realistically make from affiliate marketing as a UK Blogger?
This is the ‘how long is a piece of string' question, and it depends on your blog and how much time you have to put into your affiliate marketing strategy.
As you can see from my previous online income reports, my affiliate income has grown and grown, to the point now where I am making over £5,000 every month from affiliate marketing.
How to SMASH affiliate marketing
There are plenty of courses out there about affiliate marketing and I have even taken some of them, but there are very few out there dedicated to earning an affiliate income as a blogger based in the UK.
That's why I have put everything I know about affiliate marketing into a course called How to SMASH affiliate marketing as a UK Blogger.
This is a video and text course to help you understand affiliate marketing (and perhaps why it didn't work for you in the past) as well as creating your affiliate marketing strategy for success.
In this course I lift the lid on my affiliate marketing journey, and I tell you what has worked for me and what hasn't.
I help you to choose what to affiliate to, as well as working out how to stay genuine to your readers.
And I share the one secret that has helped me to smash my affiliate marketing journey.